Over the last few years the Friends has developed a slick and effective ability to publicise our activities, particularly the guided walks.  So it was another ‘first’ when the publicity for the Dawn Chorus walk, err, didn’t happen.  In an organisation with the scale, complexity and dynamism of the Friends there is always the risk that inter-departmental communication may go awry. And so it appears that our Outreach and Publicity Division were not made aware of the date of this walk – according to its Global Vice President of Communications.  Our Operations and Delivery Division had forgotten to tell them! Maybe we need a new ‘cloud based’ technology platform? One for the next committee meeting!

So, exhibiting impressive fleetness of foot and responsiveness (for an organisation of our size) we used our stand at the church, the previous afternoon, to tell passing visitors to the wood about the Dawn Chorus walk.  And so nine people (plus a well behaved collie) turned up – not the largest group, but very pleasing in the circumstances and, actually, better for bird listening than larger groups. Continue reading →